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Editorial Director

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AVERY BROOKS

Editorial Director, Digital Media

+1 (555) 987-6543

[email protected]

San Francisco, CA

linkedin.com/in/emma-green

emmargreen.com

Skills

Google Analytics, AI Content Recommendation Algorithms, SEO Strategy Implementation, Digital Ad Optimization, WordPress, Drupal, Content Calendar Management, Multimedia Project Coordination

Certifications

Google Analytics Certification

Completed training in GA4 reporting, traffic source analysis, event tracking, and content performance measurement.

Adobe Certified Expert: Data Management Professional

Completed Adobe data management training focused on audience segmentation, personalization, and campaign reporting.

Professional Summary

Editorial Director with 7+ years of experience leading digital media teams, content strategy, SEO planning, and audience analytics. Built data-informed editorial calendars, improved organic visibility, and shortened production cycles while maintaining strong editorial standards. Comfortable partnering with product, design, analytics, and revenue teams to turn audience insight into useful, high-quality content.

Work Experience

Senior Editorial Director

01/2022

Digital Media Corp

San Francisco, CA

Led editors, writers, designers, and audience specialists across 10 data-informed content campaigns, increasing organic traffic by 40% year over year

Refined SEO briefs, headline testing, and refresh workflows, improving priority keyword visibility by 50% without sacrificing editorial quality

Partnered with product and analytics teams on content recommendation experiments that lifted returning-reader engagement by 25%

Reduced content production time by 30% by clarifying editorial handoffs, approval paths, and automation opportunities

Editorial Director

06/2020 - 12/2021

Media Innovations Inc

San Francisco, CA

Created editorial guidelines for news, evergreen, and sponsored content, improving voice consistency and reader engagement by 30%

Worked with sales and audience teams to align newsletter, social, and on-site placements, supporting a 15% lift in digital campaign revenue

Editorial Manager

09/2018 - 05/2020

Content Solutions LLC

San Francisco, CA

Coordinated 50+ multimedia packages with freelance producers, agencies, and internal editors for social, video, and long-form channels

Managed a 150+ item editorial calendar and weekly performance reviews to keep publishing priorities aligned with audience demand

Education

Master of Science in Digital Media

09/2014 - 05/2016

San Francisco State University

San Francisco, CA

Projects

AI-Driven Content Curation App

Built a prototype content curation workflow that grouped audience signals, topic clusters, and editorial priorities into recommendation briefs for editors.

Digital Analytics Dashboard

Created a Looker Studio dashboard to monitor traffic sources, engagement, newsletter referrals, and content refresh opportunities.

Why This Template Works

This resume format works well for ATS optimization due to its clear and structured layout that highlights key skills and experience relevant to an Editorial Director role. The use of action verbs, quantifiable achievements, and industry-specific keywords ensures the document stands out both to human recruiters and automated systems. Additionally, including links to professional profiles (LinkedIn, personal website) provides a comprehensive view of the candidate’s digital presence, enhancing credibility.

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How to Write This Resume

How to Write This Resume

Expert guidelines and best practices for each section of your resume.

01

Contact

Contact

First Name Last Name City, State, Zip Code Phone Number | Email Address LinkedIn Profile URL | Portfolio URL (Optional)

General Guidelines

Your contact information is the first section recruiters see. Keep it concise and professional. Ensure your email address is appropriate (e.g., [email protected]). Include your LinkedIn profile for a comprehensive view of your professional journey. A portfolio or personal website is recommended for creative, technical, or design roles.

Avoid This

Do not include your full physical address (street number/name) for privacy reasons. Avoid including personal details like marital status, age, photo, or social security number unless specifically required in your country. Don't use unprofessional email addresses.

Real Examples

See clear examples of how to format contact details effectively.

Don't

John Doe 1234 Random St, Apt 56 New York, NY 10001 [email protected] github.com/aliciacode Single, 28 years old

Do

John Doe New York, NY (555) 123-4567 | [email protected] linkedin.com/in/johndoe | johndoe.com

Quick Tips

  • Use a professional email address (firstname.lastname format)
  • Ensure your voicemail is set up and professional
  • Double-check your phone number and email for typos
  • Make your LinkedIn URL custom (linkedin.com/in/yourname)

02

Summary

Summary

Professional Title Result-oriented [Role Name] with [Number] years of experience in [Key Skills/Industries]. Proven track record of [Major Achievement]. Skilled in [Key Technologies/Skills]. Committed to delivering [Specific Value] for [Target Industry/Company type].

General Guidelines

A professional summary is your elevator pitch. It should be 3-5 sentences long, summarizing your experience, key skills, and major achievements. Tailor it to the job description by using relevant keywords. Focus on what makes you unique and the value you bring to potential employers.

Avoid This

Avoid generic objectives like 'Looking for a challenging role to grow my skills.' Recruiters want to know what value you bring to them, not what you want from them. Don't use first-person pronouns (I, me, my). Keep it concise and impactful.

Real Examples

Compare a weak objective with a strong professional summary.

Don't

Objective: I am a hard-working individual looking for an Editorial Director position where I can learn new things and advance my career.

Do

Senior Editorial Director with 6+ years of experience in digital media and data analytics. Reduced content production time by 30% through streamlined workflows and automation tools. Expert in AI-driven content recommendation algorithms, Google Analytics, and SEO strategy implementation. Passionate about integrating cutting-edge technologies to drive audience engagement.

Quick Tips

  • Quantify achievements where possible (e.g., 'Increased revenue by 20%')
  • Keep it under 5 lines for readability
  • Use strong action verbs to start sentences
  • Tailor the summary to match the job description

03

Skills

Skills

Technical Skills - Languages: [List] - Frameworks: [List] - Tools: [List] Soft Skills - [Skill 1], [Skill 2], [Skill 3]

General Guidelines

Group your skills logically (e.g., Languages, Frameworks, Tools). Focus on hard skills relevant to the job. List skills in order of proficiency or relevance. Soft skills are better demonstrated through bullet points in your experience section rather than a bare list.

Avoid This

Do not list skills you are not comfortable using in an interview. Avoid using progress bars or percentages to rate your skills (e.g., "Java: 80%"). Do not include outdated technologies unless specifically required for the job.

Real Examples

Practical example showing do's and don'ts for skills

Don't

SEO Optimization, Content Management Systems (CMS), Adobe Analytics, Microsoft Office Suite

Do

Google Analytics, SEO Strategy Implementation, AI Content Recommendation Algorithms, WordPress, Drupal

Quick Tips

  • List your technical skills under relevant categories like Languages, Frameworks, and Tools.
  • Ensure that each skill listed is directly related to the job responsibilities of an Editorial Director.
  • Prioritize soft skills in the experience section with detailed descriptions rather than a simple list.
  • Exclude any technology or programming language that has not been used within the last five years unless it's essential for the role.

04

Experience

Experience

Job Title | Company Name | Location Month Year – Month Year - Action Verb + Context + Result (Quantified) - Led [Project] resulting in [Outcome]... - Collaborated with [Team] to implement [Feature]...

General Guidelines

This is the core of your resume. Use reverse-chronological order (most recent first). Start each bullet with a strong action verb. Focus on achievements and impact, not just duties. Use numbers to quantify your impact (dollars, percentages, time saved, users affected). Show progression and increasing responsibility.

Avoid This

Avoid passive language like "Responsible for..." or "Tasked with...." Don't list every single daily task; focus on significant contributions and measurable outcomes. Avoid jargon that recruiters outside your field won't understand.

Real Examples

Don't

Worked as an Editorial Director managing content for various projects

Do

Led editorial strategies across multiple platforms, resulting in a 40% increase in website traffic within one year

Don't

Managed the digital ad placements to improve revenue

Do

Optimized digital ad placements, increasing revenue by 15% in the first quarter

Quick Tips

  • Use strong action verbs such as 'launched,' 'led,' or 'optimized' at the beginning of each bullet point.
  • Quantify your achievements with specific metrics like percentages, numbers, and dollar amounts.
  • Focus on results-driven language that highlights how you improved processes or increased efficiency.
  • Emphasize cross-functional collaboration and leadership to showcase your ability to work across departments.

05

Education

Education

Degree Name | University Name | Location Month Year – Month Year - Relevant Coursework: [Course 1], [Course 2] - Honors/Awards: [Award Name] - GPA: X.X (if above 3.5)

General Guidelines

List your highest degree first. If you have significant work experience, keep the education section brief. Include your GPA only if it is above 3.5 or if you are a recent graduate. Highlight relevant coursework, academic projects, honors, or leadership roles.

Avoid This

Do not include high school details if you have a college degree. Avoid listing every single course you took; select only the most relevant ones. Don't include graduation dates from decades ago if age discrimination is a concern in your field.

Real Examples

Practical example showing do's and don'ts for educations

Don't

Bachelor of Arts | XYZ College | Anytown, USA September 2010 – May 2014 - Coursework: English Literature, Creative Writing, Philosophy, Psychology, History of Art - GPA: 3.4

Do

Master of Science in Digital Media | San Francisco State University | San Francisco, CA September 2014 – May 2016 - Relevant Coursework: Data Analytics for Journalism, AI and Machine Learning in Content Creation, Advanced Multimedia Publishing - GPA: 3.8

Quick Tips

  • List your education details chronologically from most recent to oldest.
  • Highlight the degree that is most relevant to your current role or career aspirations.
  • Omit irrelevant coursework and focus on highlighting specific courses that are directly related to your job function.
  • If you completed internships or participated in significant academic projects, mention them under relevant sections of your resume rather than listing all details under education.

06

Projects

Projects

Project Name | Tools/Technologies Used - Briefly describe what you created and its purpose - Highlight specific challenges you solved - Link to portfolio or demo if available

General Guidelines

Projects are excellent for demonstrating practical skills, especially if you lack work experience or are changing careers. Include a link to your portfolio or demo if possible. Focus on projects that show problem-solving skills and relevant tools for the target role.

Avoid This

Don't include trivial tutorials unless you significantly expanded on them. Avoid projects that are outdated, incomplete, or irrelevant to the role you're applying for. Don't just list technologies—explain what you created and why it matters.

Real Examples

Practical example showing do's and don'ts for projects

Don't

Created a simple blog using WordPress with no unique features or customization.

Do

Developed an AI-powered content curation platform that analyzes user behavior to recommend personalized articles, increasing user engagement by 20%.

Don't

Built a website for personal use without any specific goals or audience targeting.

Do

Implemented an SEO strategy and optimized digital ad placements for a media startup, resulting in a 15% increase in revenue within the first quarter.

Quick Tips

  • Highlight projects that demonstrate your ability to leverage AI technologies and data analytics for content optimization and audience engagement.
  • Describe challenges you faced during project development and how you overcame them using innovative solutions or tools.
  • Provide links to live demos or portfolio entries to showcase the functionality and impact of your work.
  • Focus on projects that align with the job requirements and highlight skills such as SEO strategy implementation, content production automation, and digital ad optimization.

Frequently Asked Questions

Common questions about this role and how to best present it on your resume.

Emphasize editorial leadership, content strategy, audience analytics, SEO, people management, and measurable publishing outcomes. Use bullets that connect editorial judgment with business or audience results.

Use clear role titles, common tools, and keywords from the job description, such as editorial calendar, content strategy, SEO, analytics, CMS, newsletter, audience development, and team leadership.

Yes, when they are accurate. Metrics such as traffic growth, engagement lift, production speed, or revenue contribution help hiring teams understand the scale and impact of your editorial work.

Lead with relevant editorial experience, leadership scope, portfolio work, and measurable results. A degree can help, but strong examples of editorial strategy and team management are often more persuasive.

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